Designing for Audience Engagement
نویسنده
چکیده
I will start with a question that constantly lingers in the back of my mind as an experience designer, “how do I define what I do in a simple way?” For me, the practice of ‘experience design’ is designing for people with the objective of engaging them in positive experiences. Designing for people and engaging them requires knowing and thinking about the people who might use the specific product or service. I have always kept this focus in mind during my academic research as well as my commercial design experiences in recent years.
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